Activity 3: Environment protection and link to tourism

MODULE 2: PRINCIPLES OF SUSTAINABLE TOURISM

Unit 3.1. Roadmap to sustainable tourism beyond 2030

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Overview:

Step 1: Carefully re-read unit 3.1. and reflect on the 4 categories of the SWOT diagram in relation to the local or regional tourism.

Step 2: Identify and write down 3 key strengths, 3 key weaknesses, 3 key opportunities, and 3 key threats to your tourism destination (municipality or region).

Step 3: Explain your observation to your co-workers.

Step 4: Encourage your co-workers to consider 3 other strengths, weaknesses, opportunities and threats to your destination.

Step 5: Brainstorm possible actions, priorities and objectives for your next strategic tourism framework.

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